Adam Edmunds Net Worth 2026
If you’ve been following the tech scene in Utah lately, or maybe you caught wind of Allison Holker’s recent engagement news, you’ve probably heard the name Adam Edmunds floating around. But who exactly is this guy, and more importantly, what’s he worth? I’ve spent the last few weeks digging into Edmunds’ career, his companies, and his financial journey to give you the real story.
Here’s what I found: Adam Edmunds has built himself a pretty impressive fortune—somewhere in the neighborhood of $10 to $15 million as of 2026. Now, that might not sound like Elon Musk money, but for a guy who started out as a college student with an idea, it’s a testament to smart decisions, hard work, and knowing when to hold ’em and when to fold ’em (as Kenny Rogers would say).
Let me walk you through how he got there.
The Quick Snapshot
Before we dive deep, here’s the bird’s eye view of who Adam Edmunds is:
| Full Name | Adam Edmunds |
| Estimated Net Worth | $10-15 Million (2026) |
| Current Job | CEO at Entrata (since Dec 2020) |
| Age | Late 40s |
| Education | Master’s in Accounting, BYU (2003) |
| Personal Life | Engaged to Allison Holker (Feb 2026), father to son Cole |
| Location | Salt Lake City area, Utah |
How It All Started: The College Days
Every good entrepreneur story starts somewhere, and for Edmunds, it was back in 2003 at Brigham Young University. Picture this: a grad student in accounting who probably should’ve been focusing on balance sheets and tax codes, but instead got this wild idea from a class assignment. That idea became SilentWhistle, a company that helped organizations deal with whistleblower reports and ethics compliance.
Now, I’ll be honest—when I first heard about a whistleblower solutions company started by a college kid, I thought, ‘That’s oddly specific.’ But you know what? That’s actually brilliant. He saw a need (companies needing better ways to handle internal complaints) and built a solution. Classic entrepreneur move.
Fast forward to 2009, and Global Compliance Solutions comes knocking. They acquire SilentWhistle, and boom—Edmunds gets his first taste of that sweet exit money. While the exact number hasn’t been made public (and trust me, I looked), industry insiders suggest it was definitely in the multi-million range. Not a bad start for a 20-something entrepreneur.
Round Two: The Allegiance Years
Here’s the thing about successful entrepreneurs—they rarely stop at one. In 2009, right around the time SilentWhistle was wrapping up, Edmunds was already cooking up his next venture: Allegiance.
This time, he was playing in a bigger sandbox. Allegiance focused on customer loyalty and employee feedback software. Think of it as helping companies figure out what their customers actually want and what their employees really think (which, let’s face it, is information every business desperately needs).
He ran this show as Founder and CEO for about five years, building it into something substantial enough that MaritzCX (now called InMoment) decided they wanted in. The 2014 acquisition was another win for Edmunds. While again, exact figures are kept under wraps, estimates put this exit somewhere in the $3-8 million range for his share.
What I find interesting here is that after the acquisition, he didn’t just take the money and run. He stuck around as Chief Strategy Officer at MaritzCX. Smart move—learn from a bigger company, understand how they operate at scale, and get a paycheck while you’re at it.
The Podium Chapter: Learning to Scale Like Crazy
Okay, this is where things get really interesting. In June 2015, Edmunds joined Podium as President and Board Member. For those who don’t know, Podium is a customer communication platform that helps local businesses manage their online reputation and customer interactions. Cool concept, right?
But here’s what blows my mind: when Edmunds came on board, Podium was doing about $1 million in annual recurring revenue. Not bad, but not exactly earth-shattering. Four years later? They were pulling in over $100 million. That’s not a typo—that’s 100x growth in four years.
During his time there (2015-2020), the company:
→ Raised a quarter of a billion dollars in venture capital
→ Hit unicorn status (that’s startup speak for being worth over $1 billion)
→ Expanded to thousands of local businesses across North America
As a board member and president, Edmunds definitely had equity in Podium. Conservatively, that stake is probably worth somewhere between $1-3 million today, though it could be higher depending on how much equity he negotiated.
You can check out more about Podium at podium.com—they’re still crushing it.
Entrata: The Big Leagues
December 2020. COVID is raging, the world is weird, and Adam Edmunds takes on what might be his biggest challenge yet: becoming CEO of Entrata.
So what’s Entrata? Imagine you’re a property manager overseeing hundreds or thousands of apartment units. You need software to handle everything—leasing, maintenance requests, accounting, tenant screening, the works. That’s what Entrata does. They serve over 20,000 apartment communities across North America, plus single-family rentals, commercial properties, and student housing.
The company had been bootstrapped (meaning no outside investors) for 18 years by founder Dave Bateman. Then Edmunds comes in and immediately starts thinking bigger. By July 2021—just seven months into the job—he pulled off something incredible.
The $507 Million Moment
Edmunds led Entrata’s first-ever institutional funding round, bringing in $507 million from heavy hitters like Silver Lake and Dragoneer Investment Group. Even Utah tech legends Ryan Smith (the Qualtrics guy) and Todd Pedersen (Vivint founder) threw money at it.
To put that in perspective: this was the largest private equity round in Utah history at the time. The round valued Entrata at over $1 billion, officially making it a unicorn.
Now, as CEO with equity, Edmunds’ stake in Entrata is probably his biggest asset. Conservative estimates put it somewhere between $5-10 million, though it could be higher. Either way, this is likely where the bulk of his net worth sits.
You can learn more about Entrata at entrata.com or check out their LinkedIn at linkedin.com/company/entrata.
The Crisis He Didn’t Ask For
Just when things were going great, Edmunds faced a major test of leadership. In January 2022, founder Dave Bateman sent out a widely-circulated email filled with antisemitic conspiracy theories about COVID vaccines. Yikes.
Edmunds didn’t hesitate. He led the board in asking Bateman to resign from everything—chairman, board member, all of it. Bateman agreed and left immediately. Crisis handled, company protected. That’s the kind of decisive leadership that matters.
Breaking Down the Bank Account
Alright, let’s talk numbers. Where does Adam Edmunds’ estimated $10-15 million net worth actually come from?
| Where the Money Comes From | Estimated Value | Notes |
| Entrata equity stake | $5M – $10M | Biggest asset |
| SilentWhistle exit (2009) | Multi-million | First win |
| Allegiance exit (2014) | $3M – $8M | Second exit |
| Podium board equity | $1M – $3M | Still holds |
| Annual CEO salary | $200K – $300K | Yearly |
| Other investments | $500K – $2M | Angel deals |
The Allison Holker Connection
If you’re reading this article, chances are you found it because you heard about Edmunds’ relationship with Allison Holker. And yeah, that’s a big part of his public profile now.
For those who need a refresher: Holker is a professional dancer, choreographer, and former judge on So You Think You Can Dance. She was married to Stephen ‘tWitch’ Boss, the incredibly talented dancer and DJ, who tragically passed away in December 2022.
Holker and Edmunds went public with their relationship in August 2024, making their red carpet debut at New York Fashion Week in September. From what I can tell, they’ve been taking things slow and thoughtful, especially when it comes to blending their families. Edmunds has at least one son (Cole) from a previous relationship, and Holker has three kids: Weslie (16), Maddox (8), and Zaia (4).
In February 2026, Edmunds proposed, and Holker said yes. She announced the engagement on Instagram, sharing that she feels ‘supported, seen, understood, and fully loved.’ From what she’s shared publicly, it seems like a genuinely healthy relationship—which, honestly, is refreshing to see.
Your Questions Answered
I’ve been tracking what people are actually searching for when it comes to Adam Edmunds. Here are the questions that keep coming up, with straight answers:
How much is Adam Edmunds really worth?
Based on my research into his company exits, equity stakes, and career trajectory, I’d put his net worth at $10-15 million as of 2026. Some sources claim higher numbers, but I haven’t found solid evidence to back those up. The bulk of his wealth is tied up in Entrata equity.
What does Adam Edmunds actually do for a living?
He’s the CEO of Entrata, a property management software company. Think of it as the operating system for apartment complexes and rental properties. He also hosts a podcast called The 4th Node (check it out at 4thnodepod.com) where he talks about entrepreneurship and leadership.
Does he have kids?
Yes, he has at least one son named Cole. He’s pretty private about his kids, which I respect. In a 2023 Instagram post, he wrote ‘Being a dad is my favorite thing in life,’ which tells you where his priorities are.
What companies has he started?
Two main ones: SilentWhistle (a whistleblower solutions company he started in college and sold in 2009) and Allegiance (a customer feedback platform sold to MaritzCX in 2014). Both were successful exits that helped build his wealth.
How did he get the Entrata CEO job?
After proving himself at Podium (growing it from $1M to $100M in revenue), Edmunds had a solid reputation in Utah’s tech scene. When Entrata was looking for a CEO to help them scale, he was the obvious choice. His track record spoke for itself.
Where can I follow him?
He’s on LinkedIn (linkedin.com/in/adamedmunds) and Twitter (@adamedmunds). He’s not super active on social media compared to some CEOs, but he does share occasional insights about business and tech.
What’s his salary as CEO?
Since Entrata is private, they don’t have to disclose executive compensation. That said, CEOs of billion-dollar private companies typically make $200K-$300K in base salary. The real money is in equity, which Edmunds definitely has.
What happened with Entrata’s founder?
In early 2022, founder Dave Bateman sent an antisemitic email that went viral. Edmunds didn’t mess around—he led the board in removing Bateman from all positions. It was handled quickly and decisively, which protected the company’s reputation.
The Bottom Line
Look, Adam Edmunds isn’t a household name like Bezos or Musk. But in Utah’s tech ecosystem? He’s a big deal. And his estimated $10-15 million net worth reflects a career built on smart choices, hard work, and the ability to spot opportunities.
What impresses me most isn’t just the money—it’s the pattern. He built companies, sold them, used what he learned to help other companies grow, and then took the CEO role at exactly the right time. That’s strategic thinking.
Whether you found this article because you’re curious about Allison Holker’s fiancé or because you’re interested in Utah tech entrepreneurs, I hope this gave you a clear picture of who Adam Edmunds is and how he built his fortune.
And hey, if you’re an aspiring entrepreneur reading this, take notes. This is what a realistic path to wealth looks like—not overnight success, but consistent wins over two decades.
Sources & References
This article was compiled from multiple sources to ensure accuracy. Here’s where I got my information:
Company & Professional Sources
1. Entrata Official Website
Company information, leadership details, and service offerings
2. Adam Edmunds LinkedIn Profile
https://www.linkedin.com/in/adamedmunds
Career timeline, education, professional history
3. Entrata LinkedIn Company Page
https://www.linkedin.com/company/entrata
Company updates, employee count, funding announcements
4. Podium Official Website
Information about Edmunds’ role and company growth
5. The 4th Node Podcast
Hosted by Adam Edmunds, insights into his thinking and leadership
News & Business Publications
6. TechCrunch – Entrata Funding Announcement
Coverage of the $507 million funding round and company valuation
7. Silicon Slopes
Utah tech community news, Adam Edmunds profiles and interviews
8. Deseret News
Local Utah news coverage of Entrata, Dave Bateman controversy, and tech scene
9. Forbes
Business valuations, funding rounds, tech industry analysis
10. Crunchbase
Company funding data, acquisition details, investor information
Personal Life & Relationship Sources
11. People Magazine
Allison Holker relationship timeline, engagement announcement, family details
12. Entertainment Tonight
Coverage of Holker-Edmunds relationship, red carpet appearances, engagement
13. Instagram (Allison Holker & Adam Edmunds)
Public posts about relationship, family life, and engagement announcement
Financial & Industry Analysis
14. Comparably
CEO salary benchmarks and compensation data
15. PitchBook
Private equity and venture capital data, company valuations
16. Utah Business Magazine
Utah tech industry trends, entrepreneur profiles, business deals
Research Methodology
Net worth estimates were calculated based on:
• Publicly announced funding rounds and company valuations
• Industry-standard equity allocations for CEO positions
• Reported acquisition values and industry estimates
• CEO compensation benchmarks for similar-sized private companies
• LinkedIn professional history and career timeline
• Public statements and interviews
Quick disclaimer : All the numbers in this article are estimates based on publicly available information, industry standards, and research from reliable business sources. Edmunds hasn’t publicly confirmed his exact net worth. I’ve done my best to be accurate, but these are educated guesses, not gospel truth. Information was current as of February 2026.
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